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Wednesday, September 21, 2011

The Quiet Male e-Shopper



There's tons of stuff all over the net about female buying statistics and behaviour, whether off or online, by level of income and education, by age groups, and even by segments within age groups.

But not even Google can muster one page, or even half of one, of usable links about the male shopper.

What you do find bolsters certain long-held stereotypes. More men than women buy electronics and computer hardware online, according to Nielsen, and participate in e-auctions. When they're shopping, men are wont to go in and out the door as fast in situ as online.

Citing differences in brain stimulus responses, chron.com said men are more tactical and time-conscious and would prefer speed, functionality, and simplicity when they are navigating e-commerce sites.

A Bloomberg Business week report said men have been a marketing afterthought for a century. An estimate put the US male's share in consumer spending at $2.4 trillion, or a fourth of total spending last year.

This didn't stop menswear retailers from noticing the unheralded upward movement in men's apparel sales, at a consistent 4-5.5 per cent rate of growth in recent years. In 2008, sales in women's clothing grew only 1.1 per cent, but men's apparel sales grew by 4.4 per cent despite widespread anxiety about the recession.

A Wall Street Journal article by Ray Smith reported that men online shoppers decide quickly, spend more money-and return less stuff. In a poll of luxury shoppers, men said they'd spent an average $2,401 on fashion and clothing, almost 60 per cent more than the $1,527 of women respondents.

Hungry for any signs of growth, retailers started e-marketing to male shoppers. Saks Fifth added 40 men's designer brands to saks.com where sales growth has reportedly been markedly higher compared to growth in the women's section. Not to be outdone, bergdorfgoodman.com soon refurbished and expanded up its own men's store.

The other obvious growth area has been in men's personal care. In the UK, sales for men's skincare products grew to £592million in 2009, up 3.9 per cent from the previous year's. But a study involving 25,000 households across the country reportedly found that it's women who were buying at least half of total male personal care products sold.

It appears that blokes were helping themselves to their partners' moisturizers, eye creams, and what not, instead of buying their own.

But with all the for-men-only products out there on the Web today, it's just remarkable how quiet everyone is about the which, and the how much, and the how often there are of things in the realm of male online shopping behaviour.

Tuesday, September 13, 2011

The Importance of Mold Removal Atlanta Testing



mold removal Atlanta
One huge problem is the fact that most people tend to believe that mold removal is really simple. In addition, most will also think that mold is always the same. This is not actually true. In fact, you might end up using the best possible remedy for one mold type (the one that you think is universal) and then see that it simply does not go away. This will always happen when you use a substance that is designed for another type of mold.

Some molds are more dangerous than others. We need to make sure that we use the correct approach. In addition, by knowing exactly what mole we are up against we can easily prepare in the event that there is one that is dangerous. For instance, some molds are going to release really damaging spores in the air when you remove them. In this case the person removing it will need to wear safety equipment like gloves, glasses and even a respirator.

Our recommendation is that you always use mold testing services that are performed by a good mold removal Atlanta company. This is because the professionals will be much more aware of what has to be done and they might actually realize what mold type they are in front of by just looking at it. The truth is that it is a shame to risk your health and the health of others because of something that can easily be performed by a professional. In addition, these companies are going to do everything a lot faster while also making sure that mold is not going to appear again for a long time. Such a guarantee is really hard to gain if you do not know exactly what you are doing and what type of mold you are fighting.

Tuesday, August 30, 2011

Lead based paint inspections USA by professionals a must




lead based paint inspection
There is no dearth of hazardous chemicals in materials that people are exposed to in everyday life, especially so materials used in the construction of buildings and commercial complexes are never void of hazardous elements, lead is one such element that is conveniently used in many building materials owing to its tendency to make the material flexible to use and cheap. What manufacturers of building materials don’t heed to is, the threat that lead based materials such as lead based paint can cause. If one wants to secure the health and well being of the residents of homes in the USA, lead based paint inspections are an absolute must.

Lead based paint inspections will include the following processes:

  • Check the air for lead based particles
  • Report the rate concentration of lead in the air
  • Identify the source of contaminants
  • Eliminate the cause of lead contamination using effective lead removal methods

It is important to carry out lead based paint inspections for two reasons. The primary reason is to secure the health of the residents of the household where lead inspection is being carried out secondly if a home owner wants to sell the property, lead based inspection reports will vouch for the safety standards of the environment of the home and make the sale, rental or lease deal to appear more dependable and worthy to buyers.

The government of USA allows only 0.6% lead to be used in paints, however there are very few manufacturers who adhere to this rule, hence inspections are inevitable to detect the presence of lead and clear the homes of USA of the hazards of lead. Serious dysfunctions in the nervous system, stunted growth, delayed development, kidney problems, reproductive issues and many more such complications can be prevented by inspecting lead concentration levels.

Thursday, August 25, 2011

Lead paint certified professionals are the best



lead paint certified
Lead is a highly toxic substance that is known to trigger serious health adversities in both children and adults. Household paints that were used before 1978 often contained traces of this deadly metal and if your home has been painted before this, chances are there that it contains this element. Such coatings can prove to be very risky, since when this paint crumbles or chips, lead dust almost invariably passes on to the atmosphere and contaminates the environment. Inhaling lead dust is extremely injurious to health, more so for pregnant women and children, and must immediately be abated by Lead paint certified professionals, if detected.

What does lead paint certified professionals do?

Lead Paint Certified professionals are trained to perform tests and inspections as per EPA rules and laws and are equipped –

To inspect surfaces posing the threat of lead contamination.
Establish the severity of the problem.
Provide options for abating lead from the infected areas.

Although lead can be removed from a contaminated surface in many ways, EPA has formulated a RRP program that involves specific type of Repair, Renovation and Painting with necessary safety and environmental precautionary measures integrated into it. FLorida's Lead Paint Certified professionals have an accurate knowledge of the same and are trained to deal with the perils of lead paint removal, elimination and disposal in the right way.

Lead is a grave health hazard and certified professionals have the tools and machineries to detect its presence in paint coats.

Steps

They visually inspect the lead Infected structures and do an assessment of the paint condition
Detection is done through XRF machines
Lab tests are done for confirmation
Removal and disposal is undertaken
Repairs and renovations, enclosures and encapsulations are done
Dust and debris is cleaned up

Upon completion of the project, high sensitivity surface dust tests are performed to ensure 100% elimination and safety.

Tuesday, August 16, 2011

Call The Best Professional Team For Sewage Treatment in Atlanta, GA



sewage cleanup
Sewage treatment is a problem that one faces at least once a year in their office or home, and it comes as no surprise when things come to standstill as this problem occurs. The trouble starts with sewage backup, wherein the contents of the sewage flood into a room in a commercial or residential complex, resulting from the blockage or bursting of sewage pipes in the kitchen or in the bathroom, thus causing a lot of trouble. Sewage flooding can make hell break loose and can put a stop to the daily activities at a place, thus bringing down the productivity. Sewage effluents are generally untreated, which means that the flooded place would be swarming with microorganisms, parasites, spores and bacteria, which can be a literal bio-hazard. Immediate sewage treatment by a certified cleanup service is essential so as to ensure that the place is decontaminated, deodorized, sterilized and disinfected properly.

A sewage backup flooding should never be cleaned by individuals by themselves, as contamination is possible through a cut or wound on the skin or feet, which could cause serious health problems like nausea, infection and severe illness. Sewage effluent can be a fatal health hazard, and hence it is necessary to call in a professional sewage treatment team which can handle the situation with expertise. Effective sewage treatment requires the aid of advanced technology – pumps for waste water removal, air moving machines for inducing quick drying, vacuums and scrubbers for removal of contaminants and effluent particles, followed by thorough sanitization and decontamination to restore the place to normalcy. 

If you are residing in or around Atlanta, GA then you can find the right professional sewage treatment unit by searching online. Go through the websites of the different cleanup service companies, their experience, and the client testimonials before zeroing upon the best one.